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Ensuring that quality liquor is sold at MRP, Tasmac MD tells Madras HC

TNN | Updated: Jun 27, 2020, 09:31 IST+1AA1Photo for representative purpose onlyCHENNAI: Retail liquor shops are not charging anything extra for liquor, Tasmac has claimed in the Madras high court, adding that if shops are found charging more than Rs 10 per bottle, all the employees of the shop concerned are transferred out en masse.
If employees charge Rs 1 beyond the maximum retail price (MRP), then they are punished with a penalty of Rs 1,000 for every extra rupee, with a maximum of Rs 9,000 plus GST. A submission to this effect was made R Kirlosh Kumar, managing director of Tasmac, through a sworn affidavit on Friday.
Noting that periodic circulars are issued to district authorities, Kumar said if the violation is above Rs 30, the employee concerned and the shop supervisor will be suspended immediately.
REMOVE ADSResponding to a public interest writ petition filed by R Kullupadaiyachi of Salem to regulate liquor sale and ensure that liquor is not sold above the MRP, Kumar said between April 2019 and March 2020, action was taken on 9,319 complaints of overcharging. In Chennai, 2,129 cases of MRP violation have been reported during the period, he said. Of the 2,219 cases, 1,006 are violations of below Rs 10 and 1,123 are violations of Rs 10 and above, he added. Similarly, in Coimbatore 1,487 such cases have been reported. In Madurai it was 2,422, Salem 1,365 and Trichy 1,916, he said.
“To stop MRP violations, Tasmac has been issuing directions and circulars regularly. All senior regional managers and district managers have been instructed to strictly adhere to such directions,” the affidavit said. He said all senior regional managers and district managers have been directed to ensure that revised MRP was displayed in all outlets.
Countering the allegation that liquor supplied through Tasmac was substandard, he said the government is more sensitive to maintain public health and hence, takes utmost care in supply of liquor that conforms IS and FSSAI specifications.

Recording the submissions, a division bench of Justice R Subbiah and Justice Krishnan Ramaswamy adjourned the plea after two weeks for the petitioner to file his reply to the counter.